Wednesday, May 14, 2008

Amazing Article Marketing - Announcing 4 Popular Steps to Energize Your Article Marketing

If you have been using article marketing but can't seem to achieve your projected numbers or can't seem to attract enough attention online, I'd say you need to energize your marketing strategies. Here's how:

1. If your clickthrough rate is not that impressive, it sends a strong signal that there is something wrong with your titles. They are not effective in grabbing online users' attention that is why your articles remain unread. This can easily be remedied by editing and improving your titles to make them more interesting, intriguing, and truly compelling. Start by using powerful words on your headlines that are proven to evoke action and communicate the benefits that your readers can get from your content upfront.

2. If your clickthrough rate is skyrocketing but you can't seem to convert readers to potential clients, it only means one thing; you have great, well-written titles but your content is not that impressive. That is why people open your articles but close them even before they reach your resource box. To easily convince online users to check on your website, you need to offer them useful and valuable information on your articles. You need to let them know that you are an expert on your chosen niche and you possess the type of information that they need. Thus, strive to make your content well-written, informative, useful, and valuable to the lives of your readers. By doing this, you will surely be able to increase your clickthrough rate by tenfold.

3. The quantity of your articles is a crucial element in article marketing. Even if you are able to produce compelling articles but if they are just few, you will still not be able to generate enough attention online. To boost the number of your inbound links (that can help you pull up your search engine ranking) and to strengthen your online presence, strive to multiply the number of your articles. If you have the money to spare, you can hire a ghostwriter who can offer you with great copies for reasonable prices. If you are on a tight budget, you can do the legwork and just extend your writing hours so you can produce more copies.

4. Monitor your performance. Make it a habit to check the performance of your articles by knowing how many times they were opened and read. Identify the copies that are not performing well so you can improve on them and make them more enticing to the eyes of online users.

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Sean Mize is an internet marketing mentor who teaches people to generate over $15,347 per month online via automated systems and product funnels.

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