How To Use Content for Search Engine Optimization (SEO)

Use your keywords in your headlines with proper HEADING tags. Search engines pay special attention to the information within H1, H2, H3 tags. Put your most important keywords and information in your H1 tag. Start your page content as close to the top of the page as possible.

(Note: The above "tags" are not using any brackets due to the fact that this site does not allow HTML in it's articles. If you need to learn basic HTML please check out the following site for more information regarding HTML: www.w3schools.com/html/)

Start your first paragraph with a sentence that contains some of your keywords. For a page from www.worldwidemusic.com, the keyword "music" could be used about 10 times. Make sure that your content makes sense and use your keywords as you would in speaking to a person in conversation.

Hyper-link your keywords; for example, "click here for more information about Brazilian Music" with the keywords "Brazilian Music" as the anchor text or hyper link.

Not all search engine robots are created equal; the menu or navigation panel on your site is what they use to get to your other pages, creating a complex java script menu looks pretty to the human eye, but to some robots it might be complicated for them to navigate.

Solution: create a keyword text link navigation bar at the bottom of the page so that all of your pages make their way into the index. This encourages your visitors to explore other pages and using keywords as the hyper-links on your navigation bar or menu highlights them again for the search engine robots.

Create an XML site map here: http://www.xml-sitemaps.com/ .

and upload it to your web hosting server. Then go to: http://www.google.com/webmasters/sitemaps/ to register it with Google and get site activity information.

Remember that Content is king and the SE's love it. Treat your content right and it will return the favor!

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