SEO Link Engine

Think of your inbound and outbound links as a search engine. If every site with related content in your category placed a link to your site on their pages and you did the same, a visitor to your site you feasibly use your site to find what they want instead of returning to the main search engine.

QUALITY not QUANTITY is the mantra of successful link building. PageRank comes second in terms of which site you want to place a link to your site on their pages. The search engine is concerned with RELEVANCE. If the site that has a link pointing to your site is completely unrelated in content, the PageRank is irrelevant.

If search engines did not exist, how would some find your site? Word of mouth may lead them to one site and if your content is related and their is a link pointing to your site, that is targeted traffic; these are the visitors that are seriously interested in what you have to offer on your site.

In search engine optimization, networking in this manner not only raises your search engine ranking, but the trust level of consumers and clients. The links on your site create your the market image of your business in your consumers mind in relationship to your place in the industry you belong to.

Take two groups of websites; Group A link to all of the sites in Group B, but none of the sites in Group B link to each other. The search engines will assume that all of the sites in Group B have related content by virtue of all of the sites in Group A linking to them.

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