Linking to Sites

Outbound links connect your site to others in a one way fashion. After reviewing your content, visitors will appreciate the benefit of being recommended to other sites with relevant content. Using outbound links can help your web pages obtain better page rank in the search engines. When creating outbound links, you should include your keywords and give some form of description. Using a click here phrase is not going to help gain a higher rank with your web pages and will not help people know where you are attempting to direct them. To get the most benefit from outbound links, you should be linking pages that contain content you have written or created.

Reciprocal links

Reciprocal links are when you exchange your website link with someone else who has a website. The exchange of links will help to drive traffic to each other's site. Using reciprocal links is an extremely effective way to promote your website. Reciprocal links help to drive traffic to your site and improve your search engine ranking. It is imperative to accept only quality links that will potentially benefit your visitors. Look for sites that have similar interests and content with yours and that you would like to trade with. Your main focus is to try and exchange links with other popular and quality web sites. When contacting another site's webmaster, inform them that your site has a similar topic and you would like to exchange links. You should also give them a description about your site so when they provide a link, this description can be included with the link. Do your homework when looking for reciprocal links. Find the right site to do a reciprocal link exchange with. There is an abundance websites available on the internet that you can potentially get links to and from. Potential sites have content that appeals to the same visitors as your site does. Your goal should be to exchange as many quality links, without going overboard, as you can. While you are looking for links, be sure to see how much traffic the reciprocal site gets and what their page rank is. After agreeing to exchange links, check the sites that say they contain links to you. If your link is not on the site, then contact them and ask why. If there is no response, delete their link and carry on. Search engines are more receptive to text links as opposed to graphics, but you have the choice to use either one or both. Another good idea is to look at the links on the reciprocal partner's site. There is a good chance that you can link with them as well.

Pat L. started out creating a few niche sites and during that process gained huge amounts of knowledge in the website development process. You can visit http://www.abundantarticles.com for more information about developing and creating a website.