Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

If you want to run a successful blog at some point, you are going to have to come to terms with two very important SEO techniques. What are these two things one-way link building and RSS feeds. There is a little known way to do this though, which does not have to make it like a trip to the dentist though. As a mater of fact, it is a really simple system for Building Back links, (RSS).

So why are these SEO tactics so important? One-way links are central to search engine optimization and they can spell success or failure for your blog. Probably the quickest and easiest way to generate many high quality one-way links is to use a reliable blog pinging service. This should be part of any solid one-way link building strategy if you want a blog that delivers oodles of free search engine traffic to your blog every day.

When you use a blog pinging service to notify blog directories, blog search engines and RSS feed aggregators that your blog has been updated, you immediately get high value one-way links to your blog from these sites themselves. You also gain a secondary benefit when some of their readers directly link to you from their own blogs and websites. This generates an almost viral, targeted and theme appropriate link-building surrogate for your blog that starts to work like an autopilot one-way link builder.

Traffic Generation through One-Way Links

One-way link building is an important traffic generating strategy for two main reasons. Firstly, one-way links from relevant, respected, and high trafficked sites give extra weight in search engine page rank calculations. This means if you get a lot of inbound links from these kinds of sites you will gain a much higher page rank than if the links are coming from low traffic sites and those with unrelated content.

The higher your page rank, the more likely you are to benefit from free targeted traffic from searches. Secondly, real human visitors not just search bots follow one-way links. The more your link is displayed across the web on high traffic sites targeting a similar audience, the more genuinely interested people will click on a link to your site.

Blog search engines should be central to any link building strategy. Bloggers regularly research on blog search engines and if they discover useful blog posts, they are likely to link to them from their own blogs. More than a link, you will also get comments, which can generate discussion about your blog and create a "buzz." Three of the most effective blog search engines to attract people to your blog are Technorati, Sphere, and Ice Rocket.

RSS Feeds as One-way Link Building Strategies

The most effective link building strategies will utilize RSS Feeds. RSS stands for Real Simple Syndication and is simply an easy way to mass distribute and publish material on the web. You can easily build RSS feeds into your blog that incorporate your links to blog pages.

Every time your feed is shown on another website it counts as another one-way link to your blog. You can use RSS building software to create RSS feed on your blog (RSS Builder is freeware), however many blogging platforms already have RSS feed capability built in. You just have to enable it. Once you have done this, you will be able to submit RSS feeds. Both Blogger.com and one of the most popular blogging scripts WordPress have this capability already no need for extra work.

A Word about Strict RSS Validation

WordPress for example also has plug-ins, which make it simple for users to add your RSS feed to their favorite RSS reader. You can find many low cost or free RSS readers and must services like My Yahoo and iGoogle along with My MSN already have this capability built in.

A word about building blog titles though be careful in how you structure your post title. Many of these services have very strict validation criteria. Punctuation such as apostrophes, quotes, and many other non-alpha numeric characters mess with clean validation and these services will end up making adding your blogs RSS feed impossible, My MSN is famous for this while iGoogle and My Yahoo are a little more forgiving.

How to Effectively use a Blog Pinging Service

These simple one-way link-building strategies are possible by intelligently using a solid blog pinging service. Of course, you will need to write interesting and informative content and update your blog regularly for this strategy to work. However, if you provide good value to readers then blog pinging is a wonderful way to get the word out.

You want to pick a pinging service, which allows you to ping multiple services from one web location. You could go to each service but this is

a) unnecessary

b) very time consuming which kind of goes against the nature of blogging. You want to be able to ping dozens of RSS aggregators, search engines and feed directories from one simple to use web form.

A side note we find it works better to ping each service individual this sounds difficult but once you generally fill in the form it is just a matter of selecting the feed service you wish to ping each time and click the ping button. Every service has their pros and cons but the time you save and the links you will build are priceless. A word of caution ping each service only once per post or you could get your site listed as a Spammer. In conclusion you should make it part of your posting schedule to ping every post too.

Next time you post to your blog, why not try pinging your blog with PingTheWeb a blog pinging service that lets you ping 40 different RSS and feed services. Pinging should be part of your one way link building campaign.

You will often find KC writing for his wife's blog about the History of the Ford Mustang

Get KC Kudra's writing tips in articles about such topics as an Outline for Articles Made Easy at the writing site for Webmasters and blog owners. A wonderful resource for anyone interested in becoming a better writer.

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Most Search Engine Optimizers understand the importance of the backlinks in order for a website to succeed. Most search engines take into account of the backlinks quality for their ranking algorithm. We will cover the top three search engines (Google, Yahoo and MSN) here and discuss how they treat backlinks from their point of view.

The most popular search engine, Google, places great emphasis on backlinks. In fact, relevant backlinks is all a website needs to achieve a high ranking in Google result page. Google, however, does not shows all the indexed backlinks when user queries with the link: operator. In addition, Google does not update their backlink index as frequent as their search results.

It is believed that multiple backlinks from a same domain does not have the stack effect in Google. For example, links from forum signatures and directories will have minimum weigh in Google's ranking algorithm.

Yahoo, on the other hand, chooses to display all the backlinks to the users. A search with the link: operator often reveals most of a page's backlinks to screen. Although they display most of the backlinks, it does not mean that they value them as much as in Google. Unfortunately, backlinks are not as important as they are in Yahoo than in Google.

Yahoo has introduced a site explorer interface to aid the webmasters in locating the backlinks and other useful information. Yahoo also provides one of the best API for the web masters' usage.

MSN also offers to display all the backlinks to the user with the link: operator query. The backlinks update in MSN also seems to be the most updated among all the three search engines. It may seems that MSN focus a lot on backlinks but this is usually not the case. Backlinks are not as important as keyword domain in MSN's point of view.

In conclusion, Google is the only search engine that put a lot of focus on backlinks in their ranking formula and since they are the most popular search engine, backlinks are important for every website. It is recommended to use Yahoo or MSN to check for backlinks because they show a more complete listing.

KC is a SEO consultant with several years of related experiences. His advice has helped several Webmasters to increase their SERP. KC is the founder of USESEO.COM, a site that offers free SEO techniques. At the same time, he runs the only link investment site on the net, LinkVestor.

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Many internet marketers try to fight just to get onto the first page of Google to totally dominate their keyword. There is a marketing strategy that can get you onto the first page. That is article marketing.

How do you do it? It's simple. Just start writing articles about whatever it is you want to market. But you have to write many articles. You have to completely flood the market with your articles if you want to get onto the first page of Google. So to help you out on your article marketing success, here is a simple guideline that you should follow.

1. Your articles must contain quality information! Your articles need to have valuable information for the reader. When you give away valuable information, that is where people are going to be linking your articles, and that is how your going to get onto Google's first page.

2. Use your resource box to your advantage. Don't waste this valuable tool. Use your resource box is the gateway where people are going to go to to find out more about your product or your website. Your resource should have a catch and a link. Get your readers hooked by your resource by giving them a call to action. Have your resource box look professional. Don't fill it with a bunch of links. This looks childish and no one will go to any of them.

3. DO NOT make your articles too long. Long articles are boring and no one will want to read them. Give them information fast. That's what people want. They want information fast and to the point. Get in, and get out. Don't beat around the bush. If your article HAS to be long, than put in bullets and paragraphs so people can have access to the main points of the article.

4. You must write a lot of articles if you wish to get onto the first page of Google. This is the best way to get onto the first page of Google and stay there. Flood the marketing with your articles and just keep writing. You have to write more than 100 articles. Don't worry, it'll be easy.

5. Follow the guidelines. Don't break the rules. You don't want to get your valuable article marketing account deleted. You'll get taken off of Google!

Use this guide to article marketing, and soon you'll be getting the traffic that you've always wanted.

SEE YOU AT THE TOP!

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Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

When one talks about marketing tools for a business, it is no doubt that article making is one of the most commendable if not the best commendable one. The powerful capabilities of an article to motivate a prospective client towards considering the buying or the usage of any product that is being marketed or promoted thru articles marketing is just so prevalent. This is the reason why article marketing has always been a useful and functional marketing tool. I have enlisted below some of the secrets most marketers use in their article marketing:

- In every article you make, always create an accurate, concise, and clear writing. Your prospective clients are to be treated as people who do not have the luxury of time to read and digest long and lengthy types of article materials. These people are basically hopping for not one but many and numerous products on the net. As such, they are basically faced by too many articles that they come across. Therefore, if you give them the exact details of your product on a very compacted form, so much the better.

- Always consider how intended recipients may be taking the article when received. This means that when you write any article for marketing reasons, you have to write like a recipient and not as a marketer. In so doing, you will know what your targeted clients expect to see on a marketing portfolio like that of an article.

- Always have your article material checked for possible grammatical errors. The article that you are sending out does not only represent you, as a writer, but most importantly, it represents the company and the product that is being endorsed. Any flaw that targeted clients may notice on the article shall be a point against the product and the company maker.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published eBooks.

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Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

Good news! I am going to share with you a detailed search engine optimization and internet marketing plan to get the most out of your seo training and to get you started today.

Step #1 - Setting Goals

Before you can really get started you have to know what you want to achieve with your Web site. There could be a number of goals that you have in mind but your first step is get a clear picture of what you want the outcome to be. It could be:

• To gain higher rankings.
• To redesign your Web site to be more user friendly.
• To implement SEO basics throughout your site to make it search engine friendly.
• To increase your visitor response online.
• To open additional windows to your site through social media marketing.
• To launch an article marketing plan.
• Or all of the above.

What ever your goal is it is important to write it down and post it where you can see it every day. "Goals that are not written down are just wishes."

Step #2 - Keyword Research

Any new project should always include this step. Keyword research is the basis for any successful page on your site. Let's take the goals above and see how the keyword research you learned to perform in your seo training can be used.

• Higher rankings can be achieved by finding those keywords in your industry that have a high KEI (Keyword Effectiveness Index) and low competing pages. You should concentrate on finding five phrases that you can work on simultaneously.
• By redesigning your Web site you can be including your new found phrases and work them into your sales copy. If you are creating a new site this is the ideal time to make sure you are concentrating on your visitors experience while on your site.

  • Include a call to action above the fold
  • Contact information above the fold in straight html including area code and zip code.
  • Only use Flash in small elements and not as the whole page.
  • Include something that will grab your user's attention. Something out of the normal that will make your visitor stop and take notice of your page.

Implementing SEO basics can be a daunting task if your site is large or it is many years old. Tactics that where used years ago are no longer useful and most times are being flagged as spam. Depending on how many elements need to be addressed you need to determine if it would be better to start with a fresh page or redo the existing page. A determining factor would be if the current page is already indexed. If this is the case then it would be best to fix the existing page. If the page has too many errors and creating a new one would be wiser be sure to name the new page the same as the old one or do a 301 redirect to the new page. Include your keyword phrase when implementing your basic search engine optimization.

Visitor response will increase if you are giving your visitors exactly what they are looking for. Only your keyword research will help you with this. We are in an instant gratification world and your visitor will only give you a few seconds to answer their search, so make sure it exactly what they are looking for.

Open additional windows into your site by using your keyword phrases in your social media avenues. A couple great places to include your keyword researched phrases would be in your blog post and creating a lens in Squidoo around your researched phrase.

Article marketing is not for everyone but it does allow you to open multiple windows into your site but writing articles around your phrase and submitting them to places like Scribd, ArtcileFactory.com and EzineArticles.com.

Step - # 3 - Which one to choose?

I know you want to implement each and everyone of those goals into your site and you still don't know where to start.

Stop here and go find five phrases to work with and don't even think about anything else at this point.

After you find those phrases refer back to your SEO training notes and refresh your memory on how to create a search engine friendly Web page and create content for each of the new keywords you found.

It is going to be hard not to get side tracked but stick to the project at hand. Your only concern is finding 5 phrases, creating content and designing five search engine friendly pages.

Once that is done go ahead and publish the five pages to your Web site. Include each page on your site map, link it from and to relevant pages on your site and include keyword rich link text within the body of the page.

Make a note of the day you added the new pages to your site for later use.

Now that you have the first three steps under your belt you are ready to move onto step four.

Step #4 - Addressing Existing Web Site Issues

Now that you have gotten a good start with the above steps, you can start working on bringing your current Web site up to par while you are actually waiting for indexing on your 5 optimized pages. Your next plan of attack would be working on existing pages within your site. You may not be able to change every issue with your site but remember every small change could result in increased ranking for your site. You may only be able to change your title and Meta tags and not be able to change your corporate sites navigation so tackle what you can and don't worry about the rest. Each and every issue is just one of the over 200 factors so learn to pick your battles and fix what you can.

Step #5 - Social Media and Article Marketing

Your whole goal is to open as many windows into your site as possible. You have already started this by creating 5 new pages into your site now it is time to open the windows even further. Whether you decide to use article marketing or all the endless possibility of social media marketing now is the time to concentrate on one or both of these window opening wonders.

You can use the five phrases you found in your first step or you can find 5 new ones but at this stage you are creating content to be used in articles, on blogs or bookmaking pages within the many social media avenues. Your title is the most important element when tackling this step. Make your title keyword rich, compelling and deliver what your title describes in the article or blog post.

If you are not quite ready to dive into social media start at least with adding a blog to your Web site. Your best results will come from the blog residing on your server and not one that is hosted on a free blogging site. Make a commitment to blogging regularly and always about your industry so your site and your blog are industry related.

Web analytics can show you information about all of your optimization projects. Not only will it show you your results for the 5 keyword phrases you are working on but it will open your eyes to how your visitor is moving through your site. Record your results on a weekly or daily basis. This step will help you in testing each one of your projects and help you decide which one you should concentrate more on. Usually I find 2 or 3 phrases that are really performing and those are the ones I concentrate on blogging and adding it to the social media venues.

Step #7 - Keep Up With the Changes

There is no other step as important as this one. The internet changes its landscape on a daily basis so it is imperative that what you learnin your SEO Training is always the latest information. Your Web site and or clients are depending on your expertise so don't let them down by applying out of date or useless techniques. There are many places you can turn to for guidance.

The first place would be Google, Yahoo! and MSN's Webmasters guidelines. Each is posted on their site and is updates each and every time they have made changes to them.

Another place would be to subscribe to one of many search engine optimization and marketing blogs created by industry leaders. Your instructor should be able to point you in the right direction to their most trusted resources.

Continue learning by attending your favorite SEO Training provider's courses on a yearly basis. Principles and techniques change often so always keep on top them.

Often students are overwhelmed with the amount of information they are given at class but if you learn to take them in small steps starting with setting your goals you will find that your seo training is working for you and your Web site.

Author, Tracy Fredrychowski - SEO Instructor

http://www.searchengineacademysc.com
Professional SEO Instructor with the Search Engine Academy of SC

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The Internet is such a huge and immense dimension. It is so big that any online businessman would have a difficult time to ponder about how he or she can make his online business site potentially remarkable for people to look into. In addition, the highly competitive environment that is experienced on the net adds to the pressure on how they can better market and promote the business on the world wide web. This is the reason why the revelation of these three highly successful Internet Marketing tips is very timely and necessary:

1. In order to better maximize the Internet medium to market your business, you can make use of the fundamental resources that it has - e-mail. You can engage into e-mail marketing - the oldest yet most cost-effective marketing tool ever discovered. Thru e-mail marketing you can get your message across to all potential clients who belong to your email list. More significantly, the e-mail marketing serves very high success rate compared to other Internet marketing instruments.

2. Since it is expected that you need to have your own website as the avenue to conduct your business transaction, you might as well take advantage of this requirement. You have to make sure that you come up with a website which design is impeccably made. You can capture and attract more potential clients thru the design and content that you put onto your site. Study and plan well the intricate aspects of your website from hue combination to graphics and animation to contents.

3. When the site is already launched, maximize its usability by capturing your potential clients thru registration on your site. You can allow for this to happen by engaging your net visitors into some form of a promotional gimmick like giving away gifts for every 100th visit. This will add up to the spark on your website.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

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