Saturday, June 7, 2008

Best Article Marketing - Announcing 3 Compelling Secrets to Explode Your Article Marketing

Some online entrepreneurs prefer paid advertising (like banner ads and PPC advertising) in promoting their products and popularizing their websites. This type of advertising tools can attract interested parties to your website as long as you have the money to pay search engines every time your ads are being clicked. But what happens when you don't have the budget anymore or can't keep up with the higher bidders? Your ads will simply be ignored or will no longer be shown on search result page.

If you are looking for a marketing tool that offers long term results and doesn't cost a penny, you should seriously consider article marketing. Although this will take some of your time as you will need to write articles and submit them online, the end results can be extremely rewarding.

1. Scrap blatant ads from your articles. If you want to easily gain a following online, you should concentrate on giving your readers information that they will find useful and relevant to their lives. You can pitch in your sales in your resource box after your have informed or empowered your readers through your content.

2. Check your resource box for broken links. Before you submit your articles online, make sure that all the links in your resource box are working properly to save your articles from being rejected by publishers. Use the preview feature of article submission sites and make sure that all your links are working before you click the submit button.

3. Anchor texts or absolute URLs? Based on researches and studies, people respond well to anchor texts as they are created based on the keywords that people are most likely to relate to. Thus, strive to use at least 2 anchor texts on your resource box to increase your click through rate.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Profitable Article Marketing - Uncover Outstanding Steps to Breakthrough with Article Marketing

In a nutshell, article marketing is a simple and cost-effective marketing tool. It is the process of writing and publishing quality articles to educate your readers while establishing your expertise at the same time. This, when done perfectly, can lead to customers' trust and loyalty which are the best two stepping stones in persuading online users to purchase from you.

1. Know how to build up your products without resorting to blatant advertising. As you know, you need to keep your sales pitches off your content to avoid annoying your readers. Although you can't directly market your products on your content, you can do it in a subtle way. How? By creating a need for your product. For instance, if you are selling teeth whitening toothpaste, talk about the how white teeth can affect your potential clients' social lives, how white teeth can improve their appearance, etc. This is a good way to build up your product and make your readers feel that it is a necessity that they need to get it ASAP to improve the quality of their lives.

2. Make your articles search-engine friendly. Sprinkle generous amount of keywords and popular search terms on your content to make your articles easy to find online.

3. Find your voice. Don't be somebody's copycat. Be unique and be known for it. Develop you own, unique writing style that your potential readers will identify you with.

4. Publish your articles. Manually submit your articles to leading publishing sites that have huge, steady traffic and have impressive page ranking. In doing so, make sure that your article summary and your resource box are powerful enough to convert your readers to potential clients.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

How To Protect Your Site From A Google PageRank Drop

For the uninitiated, Google ranks all pages on the web with a scale of PR0 to PR10 -- higher is better. High PR sites or pages receive most of the traffic for competitive keywords or phrases. Keywords are what surfers type into search engines to find what they're looking for on the web.

Ranking high in Google for popular keywords can prove very lucrative. It can make the difference whether your website is in the black and producing hourly profits, or a total worthless waste of pixel space. Having a high Google PR is equivalent to having money in the bank. It is that important.

For Google is still the undisputed king of traffic, regardless of what's on the horizon, Google is the major deliver of the web's traffic. That's why losing your high Google PR ranking, sometimes overnight, can be so devastating for the struggling webmaster or marketer.

Read this article to discover how you as a webmaster can protect yourself from lost profits and traffic, even if Google pulls the plug on your site or PR, while putting another one of their endless algorithms into place.

10 Ways to Outsmart Google's PageRank System

Here's a list of things you can do to lessen the impact of a sudden drop of the almighty Google PageRank:

* Diversify your traffic, make sure you cultivate other sources of traffic other than the search engines. Form partnerships and strategic links with other webmasters. Interact in forums and online communities.

* Provide quality information and free products or services that get 'good word of mouth' recommendations from your visitors. Content will always be king -- make sure it reigns supreme on your site.

* Pick the right domain name. If you can, choose a short catchy keyword for your domain, one people will remember and would naturally type into a search engine or browser to find what they're looking for on the web. For example: www.hotels.com.

* If you're having success with your site,(or/and especially if you're not) venture into off-line advertising and promotion. Use traditional promotional products, t-shirts, caps, bumper stickers, etc. to promote your URL. You can also try PPC (Pay Per Click) advertising to provide you with targeted traffic and sidestep the search engines. Well sort of!

* Try viral products like ebooks, reports and free software programs to get your links out into the marketplace. You can also try product or site testimonials which are another great source of targeted traffic.

* Be extremely careful of any out-going links from your site. Don't link to bad neighborhoods (link farms, banned sites, etc.) Google will penalize you for bad links so always check the PageRank of the sites you're linking to from your site. If you don't have the Google Bar, you can check any site's PageRank here: www.iwebtool.com.

* Onsite SEO factors does have an influence on rankings -- make sure your site is dressed to kill. Pay attention to keyword density, title descriptions, meta tags, alt tags and interior linking structure. If you can, optimize your site for all three major search engines: MSN, Yahoo and Google. But don't stop there, also submit your site to the countless other smaller search engines on the web. It's the old adage, don't put all your eggs into the ever-changing Google basket or you're probably turn your site and yourself into one desperate basket case. Other search engines listed here: http://www.isedn.org.

* Along those same lines, have a large spread of keyword phrases that you're targeting with the content on your site. Don't go after extremely competitive keywords which have countless major players with deep pockets buying links, left right and center. Instead, pick a whole range of keyword phrases that have less or little competition. All these keyword phrases will add up to a flood of traffic for your site. Phrases that for the most part won't be affected by a sudden drop in PageRank. One good site for finding these keywords is www.nichebot.com, it will give both the number of hits and the amount of competition for each keyword.

* There is one more strategy you must explore if you want to lessen the power and importance of your own site's PR. One strategy that will bring in tons of Google traffic even if your PR is ZERO. You must utilize the PageRank of other sites on the web. Use off-page optimization for your major keywords. Build countless anchor text links through keyword rich articles, content related blogs and products that benefit from the high PR of other sites on the web.

* Keyword rich articles are some of the best examples of this method, placing them on high PR sites will filter Google traffic through these articles onto your site. It will also warm up these visitors before they reach your site and they will be more receptive to any of your site's offering; never underestimate the power of the Pre-sell. Build enough of these links and a sudden drop in your own Google PR ranking won't drastically affect your bottom line or the amount of quality traffic you are receiving.

What's even more satisfying, if you build these links, partnerships, and off-site optimization -- your Google PageRank will probably go up. If it doesn't, who cares, for you will have Google-Proofed your site against any sudden drop in your site's PR rankings and broadened the reach of your site by using the high PR of other sites on the Web. In the process, you will have protected your site and yourself from the big bad Google PR wolf.

You don't have to conquer Google, you just have to outsmart it!

...........
Not that there is anything fundamentally wrong with doing business with Google. Everyone is profiting from Google, find out how you can too! Click here: Google Cash File

Copyright 2005 Titus Hoskins of Free Marketing Tools. This article may be freely distributed if this resource box stays attached.

Article Marketing - My Private SEO Experiment

In this article I would like to go over some interesting things that I discovered from search engine optimization using article marketing.

For the purpose of this experiment I set up two web sites. One is a blog and another a lead capture page with a blog as well in a directory on the domain.

Now what has really been interesting is the following. The first few months my sites had virtually no rankings on Google. After about five months I started to notice search engine traffic from Google. A few months later there was a lot more traffic.

Analyzing the links pointing towards my web site I discovered the following. I had a lot of links pointing from the major article directories that have a very good page rank. Also as more web sites published my articles I got a lot of one way links to my web site.

Basically my web sites were beginning to rank well because of all the links that I was getting. Before I was doing article marketing I was submitting to directories. This can be very costly, but is a very quick way to get links. You just need to be sure that you only submit to a few directories a month because if you submit to many directories at once Google may discount the links.

I also use to do reciprocal linking. This use to work before. Unfortunately with the changes in the Google algorithm this is no longer effective because Google is trying to combat spam.

The valuable lesson that I learnt from article marketing is that you only need to write a lot of articles and submit them to the major article directories to get good search engine rankings.

Are you really interested in driving massive traffic to your website?

Here's the answer:

Secrets Of Article Marketing - Download your free ebook now.

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Article Marketing Your Way To Success

Article marketing is a great way for an internet marketer to succeed. How can you do it? Easy. Just sign up for any article hosting website, they're all free, I suggest ezinearticles.com, and start writing articles. Not just 1-3 articles, I mean as many articles as you can. This is the best way to dominate a keyword and beat out your competition.

Whenever you have a subject that you want to talk about, break that subject up into 30 sub topics. Then do it again, then again, until you can't do it anymore. And when you think you can't do it anymore, do it again! Every sub topic is an article marketing gold mine! Every sub topic can lead you to the greatest traffic creating marketing asset that you'll ever encounter. Sub topics are the key to article marketing.

Once you have found your sub topic's, start writing, and writing and writing. Write about your sub topics like your a professional. Write non-stop. Don't stop, keep writing. Don't think, just write. Write write write. That is the article marketing secret. To write an endless amount of articles without stopping to think if what you just said would work or not. Just keep writing.

Why do you keep writing? That's the best way to dominate your keyword, to flood the market with your articles. Mind you, no spamming. Don't just cut and paste, this is a bad way to write an article, and your article hosting server will delete your account. So write unique and different content! But don't sit down and start writing rough drafts! Article marketing isn't about quality, it's about quantity! The more information you have to provide to the market, the more Google will think you're a valuable resource, and increase your page ranking.

This is the marketing secret of every successful internet marketer. Use this tactic and other internet marketing strategies and I will

SEE YOU AT THE TOP!

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Article Marketing - How to Improve Your Targeted Lead Generation Using Article Writing Techniques

Like most internet marketers, network marketers and online business owners you are always searching to find responsive sources of targeted lead generation and increased web site traffic, at least thats what I am constantly being asked about.

You have heard it all before, all the things you must do:

  • Target your market
  • Increase web site traffic
  • Entice responses to your opt in forms
  • Collect your leads contact information
  • Improve conversion rates
  • Build your lists
  • Monetize your lists

Your question is still - How do you do that effectively?

Start by learning how to deploy an article writing strategy to target your lead generation efforts by:

  1. Researching the categories in popular article directories, and select topics that are relevant to your target market for your article writing campaign
  2. Researching keyword phrases related to those topics, for example, if you Google "targeted lead generation" or "lead generation you will find the competition is 11, 300 for the former compared to 1,900,000 for the latter, hence you would use the phrase "targeted lead generation" to attract visitors interested in that segment of the broader lead generation market.
  3. Targeting your keyword phrases in your article writing, to improve your conversion rate of article readers to visit the "targeted lead generation" anchor text in the link of your articles "bio" or "resource box" leading them to your web site.
  4. Providing valuable content to help your readers answer their questions, or solve the problem is your primary purpose in article writing. By doing so you will establish yourself as a "go-to" resource in your target market, that your targeted leads will want to hear from, so they will be willing to give you their contact information, if you ask them in an appropriate manner.

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Leo Hanes is full time internet marketer, writing and publishing over 100 articles and four books primarily focused on the core principles of creating profits online.

A Deep Linking Strategy That Works

Today's search engines crave content. The links from this content are given a higher value than your run of the mill link from a directory. Some people may disagree with what I am about to say, but the following deep link strategy works!

What is Deep Linking?

Deep linking is a link to a page other than your home page. In many cases, this is where the majority of your revenue is generated. If you are an affiliate marketer, deep linking will generally not apply to you. But you can still apply this strategy.

Here's how this deep linking strategy works.

First the Setup

  1. You need to have keyword rich articles.

    - Each article needs to focus on a particular keyword string you have given your website or affiliate site.
    - Keep these articles around 500 words so readers do not lose interest.
    - Place no more than 3 links (The anchor text needs to be your keyword string.) within this article toward the targeted page. This is a great opportunity for you to use deep linking.

  2. A place to post these articles.

    - There are many article directory sites that you can post your articles on.

  3. Create links pointing toward your articles.

    Not toward your target site! This will naturally happen from the viral linking effect from webmasters using your article as content.
    - There are many places this can be accomplished. Social Networking sites are a great place to get started. I dig all articles submitted to FreeFinanceHub.com to Digg.com. This site is constantly being spidered and gets placed in search engine results in quick order.
    - I also use blogs as a deep linking tool. Finding a niche site that offers blogging for members will help your blog in search engine results.

I think this is a great place to reaffirm what we are trying to accomplish. We are pumping up the article's presence in searches and creating link power. By putting keyword links into the article site, it creates credibility. This credibility is then transferred to your outbound links within the article. Where do the outbound links and credibility from this article point to? Your target site!

This is a very powerful way to maximize the effectiveness of your article links and give your target page more relevance in the search engine ranking for the keyword string you are targeting.

Please note - I prefer to post my articles on article directories like at freefinancehub to ensure quick spidering by the search engines.

Greg Lewis is owner and webmaster of financial websites. He has been helping online marketers improve website performance and search engine ranking. Add your financial site to his newest Finance Directory.